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Turn Website Traffic into Customers

by 123WebConnect

Website Development & Internet MarketingHaving a great website design for your business is one of the most valuable marketing tools you can have but unless your business is your website, you need it to generate website traffic into honest to goodness customers. One of the most difficult things for many businesses is even getting people to go and check out their amazing custom website design and so it can be frustrating to see that people are finding your site but aren’t sold on your business. The good news is that your search engine optimization has been working but the bad news is that there are some things that need to be tweaked. If this is the case, there are a few website updating measures that you can have your website designer tackle to help turn your easily found website into a money making website.

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The Importance of Social Media Marketing

by 123WebConnect

Social Media MarketingAs the world around you changes and uses different ways to communicate and inform, so too must a business so they do not lose touch. It took some a long time to understand the importance of having a website to represent their business online. Those that grasped how important online marketing is early have profited much more than those who caught on later and the same thing is now happening with the use of social media. Businesses are now suffering if they haven’t grown with their market that now uses social media outlets such as facebook and twitter. These websites have essentially become places for one stop shopping to get all the information a person needs on friends and family, local and world news, causes, and coupons. Those that sit on the sidelines and haven’t jumped into this form of online marketing are missing out on important opportunities that could seriously assist their sales.

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3 Great Ways to Promote Your Website

by 123WebConnect

Inline Marketing ServicesBusinesses are always in need of promotion because no matter how successful they are there is always room to grow. A business’s custom website design is what represents the business to the world and so just like the business needs promotion, so too does the website so that it has the ability to work for its owner. There are so many different ways that promoting a business can be done but these three suggestions are either cutting edge, so many businesses have yet to use them, or are so simplistic that they are overlooked. By incorporating these suggestions into your business’s promotion plan, you will reap the benefits of internet marketing and see your business’s website design viewed by the masses.

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Hiring a Professional for Your SEO Pays for Itself

by 123WebConnect

Search Engine Optimization WorksThe new way that businesses manage their advertising no longer relies on the ancient ways. Radio advertising is dead since people have mp3 players. Print ads are old news since the majority of people get their news online. A business’s custom website design is the best way to reach people of the 21st century and in order to see it they have to be able to find it. Search engine optimization is the comprehensive online marketing effort that tackles this problem and makes a business’s website pop up on the first page of search engine results. Businesses looking to save money might try to do their own SEO in hopes of avoiding the cost but there are reasons hiring an expert is simply unavoidable.

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Online Branding Basics for Small Businesses

by 123WebConnect

Online Branding and MarketingSmall businesses looking into website design or in the process of website updating should pay a lot of attention to their branding to ensure their website adequately represents their business. A business’s website design and use of branding is essential for its online marketing. Those new to internet marketing may not be as aware of the branding basics as seasoned businesses and educating yourself can help your custom website design work it’s best at building business success.

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Four Reasons You Should Have a Custom Website

by 123WebConnect

Small Business Internet MarketingThere are countless reasons that a custom built website can boost your business that are well known and discussed endlessly. We all know you can sell products with ecommerce on a website and online marketing. What a lot of people don’t realize is there are reasons that can be incredibly helpful to you personally and your business that are being completely overlooked. Here are some simple reasons you may have missed that will light a fire under you to quit procrastinating and get a website.

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The Amazing Benefits of Blogging for SEO

by 123WebConnect

Blogging for SEOYou may hear the word blog and envision a whiny teenage girl writing about her life and posting pictures she took of herself making weird faces. Blogs are much more than that and have become a successful online marketing tool for businesses of all sizes. Internet marketing that includes a blog in the website design will expand your businesses web presence, generating more customers, and ultimately lead to greater sales and income.

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The World Wide Market on the World Wide Web

by 123WebConnect

eCommerce for Small BusinessIt has become increasingly important, if not necessary, for each and every business to get cracking on internet marketing. Making sure you have a website with custom website design, focused on ecommerce and online marketing, is now a part of owning a business that cannot be denied. Business owners once used excuses like they don’t have the time or money to devote to web presence, but in today’s economy it is has become nearly impossible to sustain or grow in revenue without it.

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Two Ways to Help You Increase Your Business’ Online Exposure

by 123WebConnect

Small Business Online MarketingSearch engine optimization is the process of making a business’ website rank highest and appear on the first page of the search engine results. There are many different tactics used in hopes of developing a web presence and increasing visibility in search results.  Two proven tools used in search engine marketing are Pay Per Click (PPC) advertising and the use of social media. Using these means, in cooperation with website development, will help any business see improvements in their search engine rankings.

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Using Social Media as Market Focus Groups

by 123WebConnect

Social Media MarketingMarketers are being pressured to “get involved in social media” by the powers that be.  As a result, many companies are doing things the wrong way by trying to use tactics that may have been effective on other mediums like television and print.  It is critical you understand why people join social networks and what they expect from companies.  The key in the beginning is to listen to what people are saying before you respond and offer insight.  This is a forum where consumers are providing uncensored and often brutally honest feedback about your business.

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